About Grailord Antonio
Info
I'm Grailord Antonio, a digital marketing specialist. My background spans social media management, SEO, and WordPress management.
I've worked with authors and businesses on content, search, and websites. Today, I focus on social media management, brand growth, and marketing automation—bringing creative work and practical systems together to help businesses reach their audiences and organise their marketing.
Work Experience
Independent
Freelance and Partnerships
I work with authors and businesses on social media management, content strategy, SEO, and website management. My work includes planning content, supporting websites, and helping clients maintain a consistent online presence.
Penguin Random House
Social Media Manager
As a Social Media Manager, I managed content for author and book marketing campaigns across multiple social media profiles. I developed monthly content calendars and coordinated scheduling and publishing through Buffer.
I created platform-specific captions, branded graphics, and promotional materials to support consistent author campaigns.
Pan Macmillan
SEO Specialist
I progressed from Junior to Senior SEO Specialist, working on technical SEO and website optimisation to support organic search visibility.
My work included technical audits, on-page optimisation, structured data, internal linking, and performance improvements. I also collaborated with development teams on website redesigns and migrations, helping maintain SEO practices during those changes.
Graywolf Press
Lead Researcher
As a Lead Researcher, I identified prospective authors and researched publications to support sales outreach. I gathered contact information, organised prospect records, and maintained research data for the outreach team.
Tools & Platforms
